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Do You Know Where Your Dealership Is Losing Money?
One of the biggest financial drains on your dealership may come as a surprise to you.
 As an auto dealer you make it your business to eliminate any unnecessary expenses at your dealership—excess floor plan expenses, excess advertising expenses, salesperson commissions. But did you know one of the biggest financial burdens on your dealership can be workplace injuries, especially when they are part of a trend? Cut these excess expenses like you would any other with a two-step identify and eliminate process.
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Coffee Is for Closers
By Patrick York – Vice President of Marketing
Do you know the difference between a good customer and a bad one?
Think of a customer you’ve worked with who was difficult to handle throughout the sales process, who nickel and dimed the negotiation process, never smiled, etc. What kind of gross did you make on this customer?
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Finance & Insurance
By Scott Donaldson – Service Group Academy Director of Instruction
It's time for a change.
There is a world of difference between the way customers bought automobiles five years ago and the way they do today. Today’s customers are much better prepared for the process. They walk into our showrooms armed with information that was not available to them in the recent past.
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